Cleverwise Redirect It


Once this plugin has been installed you’ll easily be able to manage all your site redirects. In fact the plugin has no limits to the number of redirects you may manage. It works from dozens to millions (although you’ll need more than budget hosting for millions). All this is done through your familiar WordPress control panel.

You add redirect links, assign them unique names (so visitors can’t start guessing all your links), have the ability to enter notes (optional), and may even turn redirects on and off. This allows you to disable links that you don’t want redirected out but aren’t quite ready to delete. Now link aliases are supported!

Link aliases allow you to share the same destination URL for multiple names. This provides several advantages. For starters you may easily change your link names/titles without voiding the old ones. Also there are times when targeted link names work better. For example you might have a link to wrinkle cream and thus use wrinklecream, facialcream, fightwrinkles, etc. These names could be used in different articles, emails, forums, etc. While you could do this before it required a new redirect profile for each link name/title. The old method wasn’t a deal killer but it made management more of a hassle if you had to change the destination URL as you had to remember to change it for all profiles. Plus it wasn’t as easy to see all the links using the same destination URL. Well those days are gone with link aliases! So go ahead and get creative!

Also you are able to easily search through your redirect records to quickly locate matches. Plus you have total control over where visitors are sent if plugin can’t find a redirect match. All of this is easily changable at any time through WordPress.

Language Support: Should work for all languages that use the A-Z alphabet. Plugin only displays text (link names) entered by you. The only limitation is possible removal of unknown characters outside standard A-Z.

Shameless Promotion: See other Cleverwise WordPress Directory Plugins

Thanks for looking at the Cleverwise Plugin Series! To help out the community reviews and comments are highly encouraged. If you can’t leave a good review I would greatly appreciate opening a support thread before hand to see if I can address your concern(s). Enjoy!


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  1. Upload the cleverwise-redirect-it directory to your plugins.
  2. In WordPress management panel activate “Cleverwise Redirect It” plugin.
  3. A new menu option “Redirect It” will appear on your main menu (under Comments).
  4. Once you have loaded the main panel for the plugin click on the “Help Guide” link which explains in detail how to use the plugin.


I don’t understand the redirectit.php file?

Additional questions address this point but for optimization this plugin uses a redirect file and the file must be writeable by WordPress (really your web server). You have total control where to put this file. By default (meaning if you don’t change it) the file will be located in your root WordPress directory. However you can put it anywhere on your site that visitors can access with their web browsers. So you can create an unique directory if you desire. Yes the file name is customizable too. For more advanced WordPress users you can make just the redirect file writeable.

Is this plugin database optimized?

Yes! If you have a really busy site no problem. When a visitor clicks on a link the redirect is handled by a file and does not even touch the database.

Wait! This plugin is storing everything in a file?

Well yes and no. All data is stored in the database but redirection doesn’t occur straight from the database. Once you have the redirects the way you want the plugin will generate a file and that’s what redirects visitors. If you use a PHP script caching system like APC or Zend OPcache the speed will be lightning fast even with large files. Caching is the name of the game with speed. It usually refers to pulling data out of the database (or dynamic source) and storing it statically. Hence this method.

Won’t the redirect file be huge?

Very doubtful. It is hard to say for sure the exact length due to various link sizes. However lets assume for a moment a link size of 150 characters (which is pretty long – see next question), and a link title of 25 characters. One million redirects would be around 167MB. At this point you would need a dedicated server or VPS with a lot of memory like gigs, so 167MB is nothing. For more realistic numbers 5,000 links is around 855KB, which for caching is small, and 100 links is around 17KB. To give you a comparison WordPress version 3.8.1 is around 17MB or 17,000KB.

What does a 150 character link look like?



3 An t-Sultain 2016
Plugin initially had a problem with https://. Support awesome from Jeremy, & within a couple of days plugin updated to work elegantly with https
Read all 3 reviews

Contributors & Developers

“Cleverwise Redirect It” is open source software. The following people have contributed to this plugin.




Fixed: Error when searching with no records
Theme changes


Minor theme changes


Fixed: “URL To Redirect File” now allows https


Fixed: Removal of equal signs from redirect urls


Background edits to eliminate some PHP notice messages


Fixed: New installs of version 1.4 failed to work correctly


Link alias support


UI changes
Fixed: Typos


Fixed: Permissions check bug fix
Added additional notes to redirect file permissions (Settings screen)
Added footer links


Altered framework code to fit WordPress Plugin Directory terms


Initial release of plugin